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In the classic business book Good to Great, author Jim Collins talks about the different approaches for technology adoption between high-performing and average companies. Collins' research indicated that high performers tend to adopt technology as an accelerant to an existing, working strategy - while underperformers tended to adopt technology in an attempt to jumpstart a change in direction or strategy that they haven't yet undertaken.

Over the last three years of AI Opportunity Landscape research, we've examined many broad capabilities across the AI ecosystem, from computer vision to conversational interfaces to anomaly detection and beyond. Some of our earliest client research work focused on back-office automation - mostly in financial services and healthcare - and it brought us face-to-face with an array of vendors, use-cases, and opportunities for applying AI for document search and discovery.

Novice AI project leaders measure projects entirely by (unrealistic) near-term financial benchmarks.

The firms that will gain a genuine advantage from AI deploy the technology in a way that achieves short-term ROI, alignment to a long-term vision, and conscious development of AI maturity - including skills, data infrastructure, and more.

This is a contributed article by The Future Society, edited by Emerj and authored by Samuel Curtis, Sacha Alanoca, Nicolas Miailhe, Yolanda Lannquist, Adriana Bora. To inquire about contributed articles from outside experts, contact [email protected].

AI is not IT- and adopting artificial intelligence is almost nothing like adopting traditional software solutions.

Making AI work has a lot to do with "getting things right" even before a project starts, including:

Over the last three years, Emerj has had the privilege to work on hundreds of individual thought leadership and lead generation campaigns for AI companies around the world - via our Creative Services arm.

This article was a request from one of our Catalyst members. The Catalyst Advisory Program is an application-only coaching program for AI consultants and service providers. The program involves one-to-one advisory, weekly group Q-and-A with other Catalyst members, and a series of proprietary resources and frameworks to land more AI business, and deliver more value with AI projects. Learn more at emerj.com/catalyst.

Artificial intelligence deployments are fraught with technical and tactical elements that have to be executed well in order to see a return on investment: The data must be accessible, cross-functional AI teams have to work together, and even after an AI pilot seems promising - it often needs to be integrated into legacy systems to be deployed successfully.