Fake “AI Experts” on LinkedIn – and How to Spot Them Quickly

Daniel Faggella

Daniel Faggella is Head of Research at Emerj. Called upon by the United Nations, World Bank, INTERPOL, and leading enterprises, Daniel is a globally sought-after expert on the competitive strategy implications of AI for business and government leaders.

Fake "AI Experts" on LinkedIn - and How to Spot Them Quickly

Finding the right people to do a job has always been a problem, especially when it requires a high level of expertise. Hiring professionals (84%) are relying more and more on social media to find the right talent, and B2B executives often look to LinkedIn for leads when it comes to finding the right companies to provide crucial services. It is no wonder that people and companies hoping to catch their attention make a point of putting up a robust profile on LinkedIn. However, businesses looking for companies to provide artificial intelligence services need to look at these profiles carefully.

Here at Emerj, we specialize in assessing artificial intelligence companies to figure out what firms have real promise and are likely to deliver on their value proposition. We survey numerous artificial intelligence companies every week and we’ve found that 60% or more of the companies that list AI on their homepage are not in fact doing any AI at all. They lack the requisite talent to leverage ...

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