Partner Content Articles and Reports

For large eCommerce, media and travel companies, running huge campaigns requires substantial effort and human oversight. Translating and laying out ads for dozens of languages is a challenge that one day machines may master — but they’ll do so with the help of constant human guiding and adjustments.

AI could play a major role in the way European insurers do business going forward. It may provide insurers new methods for collecting customer data that offer valuable insights insurers can use to attract and maintain customers.

Understanding customer feedback gets harder and harder at greater scale and with a greater variety of channels through which customers can provide feedback. Businesses that seek to better grasp the sentiments of their customers might have to sift through thousands of messages in order to get a feel for what customers are saying about their products or services.

As the web grows and we spend more and more time online, moderation becomes a bigger and bigger challenge. Content influences buyers, and businesses eager to gain the trust of those customers are likely to do whatever they can to win.

Episode Summary: At Emerj, we often talk about the software capabilities of AI and the tangible return on investment (ROI) of recommendation engines, fraud detection, and different kinds of AI applications. We rarely talk about the hardware side of the equation, and that will be our focus today. For hardware companies like Nvidia, stock prices have soared thanks to the popularity of new kinds of AI hardware being needed not only in academia but also among the technology giants. Increasingly, AI hardware is about more than just graphics processing units (GPUs).

Using Amazon.com makes it seem like eCommerce search just “works.” Type in the title of a book (“The Catcher in the Rye”), a general description of apparel (“red rain boots for kids”) or electronics (“green Playstation 3 Controller”), and you get what you were looking for.

High-frequency retail (HFR) segments, such as groceries and drug stores, have ongoing challenges with profit margin - with grocery margins nearing 1% on average, according to an analyst from market research firm IBISWorld.

The ability of companies to collect external data is likely to change the insurance industry as it is today. Traditionally, insurance companies would collect internal data from customers: data such as their weight, gender, and any family history of health issues. However, with the advent of technologies making possible the collection of data specific more to individuals than large groups of people, insurance companies could be able to offer unique, tailor-made policies to their customers.