Trending AI in Banking Context
The financial sector was one of the first to start experimenting with machine learning applications for a variety of use-cases. In 2019, banks and other lenders are looking to machine learning as a way to win market share and stay competitive in a changing landscape, one in which people are no longer exclusively going to banks to handle all of their banking needs.
Four months ago we launched our AI in Banking podcast where we covered some of the most critical topics related to AI adoption and implementation in banks and financial institutions each month. Our series was based on interviews with AI industry experts, many of whom also shared their valuable insights during our first comprehensive banking research project, the AI Vendor Scorecard and Capability Map.
Business process management (BPM) in banking involves the automation of operations management by identifying, modeling, analyzing, and improving business processes. Many banks already have some form of BPM for various process. For example, compliance processes at most banks tend to have some form of software automation in their workflows.
Since the advent of online banking services, customers have had several different ways of communicating with their banks. Banks need to monitor all of these incoming customer requests and respond to them in the most efficient way possible. Further, each of the various channels of communication represents a valuable way to segment customers to not only improve how they perceive a bank’s brand but also to market banking products to them better.