AI Articles and Analysis in Consumer goods

In 2013, a McKinsey report noted that over 85 percent of Amazon sales revenue was generated from personalized recommendations. Since then, the use of personalized recommendations has grown. On average, today’s personalized recommendations account for 27-percent of retail site revenue, according to a recent Salesforce report. 

The fashion industry has grown at 5.5 percent annually in the past decade, according to the McKinsey Global Fashion Index, and in 2016 was estimated to be worth $2.4 trillion.

In recent years, artificial intelligence has enabled pricing solutions to track buying trends and determine more competitive product prices. While static pricing keeps prices absolute, dynamic pricing adjusts prices to offer customers different prices based on external factors and their individual buying habits.

Understanding customer feedback gets harder and harder at greater scale and with a greater variety of channels through which customers can provide feedback. Businesses that seek to better grasp the sentiments of their customers might have to sift through thousands of messages in order to get a feel for what customers are saying about their products or services.

Computer vision, an AI technology that allows computers to understand and label images, is now used in convenience stores, driverless car testing, daily medical diagnostics, and in monitoring the health of crops and livestock.

According to research firm Zinnov, India is the fourth largest geography globally in terms of AI talent pool. Zinnov’s research says India is home to more than 200 AI startups that attracted about $200 million+ funding in 2017. A few major companies that are implementing AI include Amazon, AIG, Equifax, Infosys and NVIDIA - all of which we've covered in depth in our recent "AI in India" research.

In 2015, fraud losses on credit, debit, and prepaid cards issued worldwide reached $21.84 billion, according to a Bloomberg report. By 2020, Bloomberg predicts that this could grow by a rate of 45 percent.

High-frequency retail (HFR) segments, such as groceries and drug stores, have ongoing challenges with profit margin - with grocery margins nearing 1% on average, according to an analyst from market research firm IBISWorld.