AI Articles and Analysis about Conversion optimization
In internet marketing, conversion optimization, or conversion rate optimization (CRO) is a system for increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a webpage.
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Problems in different industries can look quite similar when looked at from the perspective of data. Though diverse business problems originate from distinct domains and needs, they often share a common thread and solution.
From work-from-home policies and digital-first communication with prospects – the COVID-19 pandemic dramatically accelerated many trends already in progress for businesses and consumers. Among sales teams, digitally enabling buyer journeys became a must-have almost overnight.