Create marketing assets with quotes and logos from your ideal customer profile
Don’t just tell your ROI story yourself. Bring in Fortune 500 enterprise leaders to validate the need for AI adoption - with 6 or more direct quotes and logos from your ideal buyers.
Respected AI brands use Emerj’s Big Idea Report to take their core ROI story or paradigm shift, and turn it into credible research that their best prospects must read.
Research-Backed PDF Report
Why partner with Emerj for a Big Idea Report?
Validate your ROI story
Make AI adoption a “must” by including interviews and quotes from your ideal buyer persona.
Own your narrative
Cement your future vision or ROI story in the minds of your target enterprise leaders.
Brand elevation
Be a top-of-mind expert for your ideal customer profile.
Reach buyers
Go beyond mid-level targets at your key accounts with content that drives VP+ leads and pipeline.
Expand in your key accounts
Open up deeper relationships with rich, credible research that quote’s your prospect’s most respected peers.
Position your expertise
Frame your leadership as experts, putting them side-by-side with ideal enterprise buyers.
Delivery Stages: Big Idea Report
Thought Leadership Series programs are delivered
in 3 simple steps:
Client Onboarding (In one short 45-minute call):
- Emerj’s editorial team and client distill the core “big idea” for the report itself.
- Client defines their ideal buyers for the series, and their ideal lead criteria.
- Determine 1 lead expert from the client side who will lead the narrative.
Deliver Final Asset / Leads
Emerj writes a draft of the report based on all collected quotes and narratives, and gets approval on this draft directly from the client. Emerj designs and produces the final asset (Example) once client approves. Then delivers all leads within 40 days of report completion.
Collect Quotes / Perspectives
Emerj conducts an interview with the main client speaker to flesh out the core of the “big idea” narrative. Emerj finds outside enterprise leaders who can speak to this same pain, and collects quotes from them directly.
Highlighted Partner Reports
Just ask us
We will use this information to reply to your specific inquiry. Contact [email protected] for additional questions.
FAQ
An Emerj Big Idea Report is a co-branded PDF research report, 12-15 pages in length, featuring quotes from the sponsor, as well as 6 outside Fortune 500 leaders (usually, these leaders are within the ideal customer target for…) Each Big Idea Report is focused on a single overarching idea, including.
Sponsor partners often couple a Big Idea Report with podcast or webinar content to maximize reach and impact on their target buyers.
Yes. Big Idea Reports include lifetime license for repurposed use.
When Emerj promotes a Big Idea Report, it is read by enterprise Director and VP+ titles with an explicit interest in solving programs that can’t be solved by “traditional IT” - i.e. problems uniquely suited for data and AI.
When you promote a Big Idea Report - it’s whoever you promote it to.
Emerj is a pipeline partner for over 200 AI product and services firms, including companies as large as IBM and Deloitte, to high-growth unicorns like Uniphore and Aquant. These organizations use Emerj to grow pipeline by reaching targets buyers who are explicitly looking to go “beyond traditional IT” to solve crucial business problems.
Big Idea Reports direct logo use and direct quotes from Fortune 500 VP+ leaders. As a market research and publishing firm with a deep rolodex of relatinoships in these companies, Emerj is able to get logo and quote approvals when a normal tech or service vendor could not.
In addition, many clients value that a Big Idea Report is co-branded with Emerj, serving as an credible and educational foot-in-the-door with high level buyers.
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